We create business opportunities aligned with the essence of the artistic conception of a Music Product.We also take into consideration the sensorial experience of a song in order to find solutions that will guarantee both sales and brand strengthening.
To grasp the artistic conception of each project and how to adapt its needs so that it can achieve success in the market is our primary mission during the development process of a strategic plan for a music product.
The decision-making process is based on the management of the Business Intelligence and Analytics areas, which guarantee a researched and customized development according to the distinctive characteristics of each project. Therefore, a deep knowledge about the product is essential to determine an appropriate course of action that will result in a positive and successful outcome.
The work of a label is to coordinate the artistic decisions from a commercial perspective, based on experience and knowledge of the context, whether it’s the market or the unique aspects of the artist.
Merchandising, live shows, digital distribution and radio are among the options available for investment, which Spottlight has achieved the knowledge and know-how to advise accordingly to each client.
