{"id":29,"date":"2023-08-14T12:29:19","date_gmt":"2023-08-14T15:29:19","guid":{"rendered":"https:\/\/spottlightmusic.com\/?page_id=29"},"modified":"2023-09-21T09:45:14","modified_gmt":"2023-09-21T12:45:14","slug":"marketing","status":"publish","type":"page","link":"https:\/\/spottlightmusic.com\/pt\/marketing\/","title":{"rendered":"Marketing"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"29\" class=\"elementor elementor-29\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b2e963 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b2e963\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ed6ea28\" data-id=\"ed6ea28\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34bd752 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"34bd752\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Marketing<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2112bbf elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2112bbf\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:400}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O plano de Marketing ideal \u00e9 formado a partir da unifica\u00e7\u00e3o entre a sensibilidade humana e o racional pr\u00e1tico baseado em dados factuais. <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6a3f799 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a3f799\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2f772a2\" data-id=\"2f772a2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac4d43d elementor-widget elementor-widget-image\" data-id=\"ac4d43d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"256\" height=\"256\" src=\"https:\/\/spottlightmusic.com\/wp-content\/uploads\/2023\/08\/viral.png\" class=\"attachment-large size-large wp-image-307\" alt=\"\" srcset=\"https:\/\/spottlightmusic.com\/wp-content\/uploads\/2023\/08\/viral.png 256w, https:\/\/spottlightmusic.com\/wp-content\/uploads\/2023\/08\/viral-150x150.png 150w\" sizes=\"(max-width: 256px) 100vw, 256px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8c0b941\" data-id=\"8c0b941\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69f34ad elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"69f34ad\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Para al\u00e9m do planejamento tradicional, em que s\u00e3o tra\u00e7adas as estrat\u00e9gias voltadas para digital, r\u00e1dio e imprensa, \u00e9 criado um storytelling personalizado de acordo com as caracter\u00edsticas do lan\u00e7amento, que consiga traduzir a marca do artista e a desenvolva com coer\u00eancia. A elabora\u00e7\u00e3o do plano de Marketing 360 leva em considera\u00e7\u00e3o dados e estat\u00edsticas, perfil do p\u00fablico-alvo, g\u00eanero musical e, ainda inclui outros fatores tais quais o impacto que a sonoridade, ritmo e melodia t\u00eam sobre o consumidor final.<\/p><p>Valorizamos a experi\u00eancia do consumidor em rela\u00e7\u00e3o ao ativo musical, seja por obra, fonograma ou at\u00e9 mesmo pela identifica\u00e7\u00e3o com a marca.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Marketing The ideal Marketing plan is created from both human sensibility and rational practicality, which is based on data evidence. Beyond the traditional plan, in which are outlined the strategies for digital, radio and press, a personalized storytelling narrative is created taking into consideration the unique characteristics of the release, which has to be able [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-29","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/pages\/29","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/comments?post=29"}],"version-history":[{"count":19,"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/pages\/29\/revisions"}],"predecessor-version":[{"id":617,"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/pages\/29\/revisions\/617"}],"wp:attachment":[{"href":"https:\/\/spottlightmusic.com\/pt\/wp-json\/wp\/v2\/media?parent=29"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}